Understanding the Research Process/Sense and Nonsense About Surveys.

                                                                                                                          Merida Angelina~



      Social Science is very prevalent within our society today, globally as a whole as well. Sociologist study demographics; gathering throughly researched through empirical evidence (evidence that can be observed or documented using the human senses). In fact research is critical in upholding any facts or findings on the social matter/matters at large. The Sense and Nonsense about Surveys is a good example, exploring the various methods applied in research.

      Howard Schuman addresses in " Sense and Nonsense about Surveys" the levels of inconsistencies of sampling with a lack of accurate findings due to subpar language wether it be written or verbal. Thus leading to a weak based consensus in fact finding. Experiments have shown that even racial attitudes have a major effect on surveys, for instance White respondents are more supportive of inter-racial marriages when speaking to a black than a white interviewer (micro -level analysis). Contrary to that particular dynamic it is also stated this perspective has also changed within a twenty-four year time frame. However in situations as such I feel "Symbolic Interactionist Theories have and will always play a part in the sort,sorts.  Howard Schuman illustrates a clearer understanding how people gain a better perspective on reportage, etc; to be critical in their thinking, To think outside the box not demonstrate "Unquestioned trust in authorities (as stated in Chapter 2).

     In conclusion Social Science Researchers are scientist that identify patterns in humans thoughts and actions, and gathering empirical evidence (Quantitative data) to support their findings, also known as (Transparency Of Methods) presenting gathered data, to perform an assessment using social theory depending what type meso- level of analysis (very large or small) with a Objective reality or in some cases it may be a subjective reality of fact finding based on truth; should more evidence present itself, social science is open to what is factual ( The Roles of Theory)

Research process: Experience Sociology Pg. 47

1. Choose and explore a general topic
2. Identify a specific research question
3. Design the research study
4. Consider ethical dimensions of the research
5. Collect and analyze data
6. Report the results



                                 UNDERSTANDING THE RESEARCH PROCESS.


                                                                                                  Merida Angelina~